A step-by-step guide to helping AI systems read, understand, and cite your content. Structured data used to be an SEO afterthought. Now, it’s the foundation of Generative Engine Optimization (GEO). Schema markup translates human-readable pages into machine-readable knowledge — enabling AI systems like Google’s AI Overviews to understand context and trust your answers. If you want your content […]
Understanding what makes content cite-worthy in the AI era. If SEO was about ranking, Generative Engine Optimization is about reasoning. Google’s AI Overviews don’t just scrape; they summarize. When you ask a question, the model generates a paragraph using knowledge extracted from a selection of web sources — the most trusted, structured, and relevant pages in its […]
The future of visibility isn’t about keywords — it’s about knowledge. Generative Engine Optimization (GEO) is the evolution of SEO for the AI era. While search once revolved around keywords and backlinks, generative engines like Google’s AI Overviews, ChatGPT, and Perplexity are built to understand meaning, not metadata. They don’t crawl for strings of text […]
