How Brands Build Trust and Hype Fast with Userpop

If a customer screams with joy and no one sees it, did it even happen?

We’ve all seen it—an order confirmation page full of potential. A customer just bought, adrenaline is high, trust is earned… and what do most brands do?

They whisper, “Thanks. Check your email.”

Yawn.

Meanwhile, your best shot at social proof—at capturing real, emotional reactions—is literally right there. That’s where Userpop comes in.

We help brands capture those moments and turn them into real-time, on-site momentum that builds trust, drives conversions, and sparks repeat engagement.

Let’s break down the most common (and powerful) ways top brands are using Userpop today—plus exactly how to do it yourself.


1. Capture Post-Purchase Excitement to Build Trust and Conversions

Why It Matters:

The second after someone buys is a trust peak. That emotional high? It’s contagious. And when future shoppers see that other people are buying, reacting, and celebrating—in real-time—your site feels active, trusted, and worth buying from too.

This isn’t a vanity play—it’s a conversion lever. Social proof like this has been shown to lift conversions by up to 15%, especially when timed to buyer decision points.

How Userpop Helps:

Userpop captures that excitement through lightweight, one-click prompts that fire right after purchase—no long forms, no friction. These reactions then show up as real-time “pops” or embed directly on your product pages, turning buyers into silent sellers.

Step-by-Step:

  1. Enable the “Post-Purchase Prompt” in Userpop.→ Go to Edit Store > Step 4: Targeting > Feedback Widget > enable Target Specific Sub-pages.
  2. Enter your post-purchase sub-domain – where you want the feedback widget to be displayed (e.g. ‘Thank-you’ or order confirmation page).
  3. Embed the Userpop widget on your homepage or product pages.
  4. Go live—and watch the momentum build as happy customers start selling for you (the average response rate is 35% to feedback widget surveys on your thank-you page).

Pro Tip: Add a line like: “Your reaction might show up on our site!” to nudge more responses.


2. Create Hype by Collecting Reactions to New Drops, Launches, and Milestones

Why It Matters:

Hype isn’t just for streetwear and sneaker drops anymore. Customers want to feel like they’re part of something—it gives your brand cultural weight. And real reactions from real people fuel that feeling of momentum.

How Userpop Helps:

Use Userpop to collect reactions when you drop a new product, reach a milestone, or launch something big. These show up as a live stream of comments, emojis, and customer love—making your launch page feel alive.

It’s like a hype train with receipts.

Step-by-Step:

  1. Navigate to the product you’re launching in the Userpop dashboard.
  2. Create a pinned comment asking what users think—pinned comments are the first thing new visitors will see.
  3. Customize your call-to-action with something fun or conversational:
    • “What do you think of our new drop?”
    • “Say less with your fav emoji!”
  4. Customize your Userpop proactive widget settings to trigger floating popups and drive more engagement.

Bonus move: Turn the best reactions into a highlight reel in your next product email or Instagram story.


3. Gather Valuable Feedback with Interactive Polls

Why It Matters:

Your customers have opinions—and they want to share them. Gathering real-time input through polls helps brands validate product ideas, understand buyer preferences, and build a sense of inclusion. It’s like running a focus group… but on autopilot, and without the pizza.

How Userpop Helps:

Userpop makes it ridiculously easy to create polls right where they matter most: on the product page.

Step-by-Step:

  1. Open your Userpop dashboard
  2. Navigate to the product page you want to add a poll to (or search your catalog by product name)
  3. Click “New Comment” and draft your question
  4. Tap the poll button in the text input area
  5. Add up to 4 polling options (ideally < 25 characters each, 100 max)
  6. Hit “Send” to publish your poll live on the site

What’s next: In seconds, you’re collecting customer sentiment, increasing time-on-site, and shaping future product decisions—with data your team actually wants to read.


4. Lower CAC with Public Q&A That Does Your Selling for You

Why It Matters:

Answering the same pre-purchase questions in DMs, support chat, or emails? That’s CAC death by a thousand cuts.

When buyers can see real answers from your team (and past customers) right on the product page, it shortens the sales cycle and lowers your acquisition costs.

How Userpop Helps:

Userpop turns your product pages into mini-conversations. Answer once, and every future visitor benefits—saving time, increasing trust, and reducing bounce.

Step-by-Step:

  1. Create a conversation thread from the product page where buyers tend to have questions.
  2. Customize your call-to-action with something fun or conversational:
    • “Is this compatible with [X]?”
    • “How does sizing compare to [popular brand]?”
  3. Respond to your own question in the same message thread.
  4. New shoppers will see your Q&A and can follow up with their own questions—which you can answer in real time or later.
  5. This creates a live, ever-growing Q&A section that builds trust and helps future customers convert faster.

Growth marketer tip: Mine these Q&As for objections to crush in your ads and emails.


TL;DR: Why Smart Brands Love Userpop

Let’s recap:

Use CaseWhat It Unlocks
Post-purchase reactionsReal-time trust + higher conversion rates
Launch hypeMomentum, FOMO, and share-worthy buzz
Interactive PollsFeedback loop + and community
Public Q&ALower CAC + fewer abandoned carts

Userpop isn’t just a widget—it’s your new favourite growth loop.


Ready to Turn Buyer Emotion into Conversion Fuel?

Start capturing the moments that actually move the needle—right after the sale, during the launch, and every moment in between.

[Get Started with Userpop →]

Or want help setting up a campaign? Hit us up—we’ll even help you write the prompt.