How to Measure AI Overview Citations
Measuring GEO impact means tracking when and how your site is cited in AI Overviews. Unlike SEO rankings, there is no analytics dashboard yet — you have to test queries manually and log results.
Q: How do I know if my site is cited in AI Overviews?
Run your target queries in Google, check the AI Overview box, and look for your domain as a citation.
Q: How often should I test?
Daily at first, then two to three times per week for consistency.
Q: What tools do I need?
Google Search Console for indexing status, a tracker spreadsheet, and screenshots of Overviews.
Next Resource → How Do AI Overviews Choose Sources?
Find out how Google decides which sites to cite and why even small domains can win visibility.
Justin Shum is a 2x exited founder who has built and scaled companies at the intersection of messaging, proptech, and commerce. Today he is the founder of Userpop, creating the intent signal infrastructure that powers visibility and trust in the era of generative search.